Streamlining Financial UX for Fuel and Expense Platforms

At Fleetcor (Corpay), I led UX strategy across a portfolio of digital products serving fuel management, payments, and enterprise financial services. My focus was on simplifying transactional experiences, modernizing legacy systems, and scaling design delivery through process-driven, cross-functional collaboration.

Through strategic design leadership and product architecture, I lead the transition of over 80+ digital properties to a cohesive, scalable UX standard. This included advancing mobile-first credit applications, optimizing CMS migrations, and introducing a unified pattern library that increased both delivery speed and usability across platforms.

Strategic Wins & Measurable Outcomes

1. Spearheaded Agile adoption, reducing time-to-market by 40% and boosting customer satisfaction by 25%
2. Promoted from contract to Director within 4 weeks after delivering impact ahead of schedule
3. Redesigned outdated properties across 80+ sites, improving consistency and accessibility
4. Architected E2E credit card application with live credit checks, decreasing processing time by 50% and increasing satisfaction by 30%
5. Led the move of 23+ websites into Adobe Experience Manager (AEM), improving editorial workflows and infrastructure
6. Designed and launched a recommendation engine, increasing lead retention from 40% to 92%
7. Built a pre-employment assessment system, improving qualification match for AEM dev roles by 70%
8. Expanded internal team from 8 to 21, supporting talent acquisition and scaling design ops
9. Unified UX assets under the Adobe ecosystem, aligning communication across 6 cross-functional teams
10. Supported digital marketing with UX-led campaigns that increased conversion rates by 18%

Leading UX at Fleetcor meant balancing enterprise complexity with real human outcomes, simplifying legacy flows, scaling delivery, and building trust through design.

My Approach

Designing in fintech requires more than clean UI, it demands clarity, trust, and system-level thinking. I focused on experiences that reduce friction and enhance confidence for users while creating scalable design architecture across Fleetcor platforms.

• Simplify complex transactional flows with clear UX
• Build scalable UI libraries across multi-brand systems
• Design for flexibility: internal tools, customer apps, and partner portals
• Lead through collaboration, across DevOps, Marketing, and Product
• Prototype fast, validate often, and measure what matters